/* Conversion review: proof, a concrete draft offer, and a simpler first step. */
.shot-thumb img,.look-grid img,.mini-guide img{height:auto}
.hero-actions{display:flex;align-items:center;flex-wrap:wrap;gap:14px 22px;margin-top:24px}
.hero-actions .text-link{margin-top:0}
.hero-join-group{display:flex;flex-direction:column;align-items:flex-start;gap:7px}
.hero-price{font-size:12px;line-height:1.35;color:var(--muted)}
.hero-join,.offer-checkout{background:var(--red);border-color:var(--red);color:var(--ink)}
.hero-join:hover,.offer-checkout:hover{background:color-mix(in srgb,var(--red) 78%,var(--cream));border-color:color-mix(in srgb,var(--red) 78%,var(--cream))}
.hero-join:focus-visible,.offer-checkout:focus-visible{outline-color:var(--ink)}
.action-row{display:flex;align-items:center;justify-content:space-between;gap:24px;margin-top:32px;padding-top:25px;border-top:1px solid var(--line)}
.action-row>p{font-size:21px;font-weight:700}
.look-section .action-row{border-color:#fff6df38}
.light-button{color:var(--ink);background:var(--cream);border-color:var(--cream)}
.light-button:hover{background:var(--pink)}
.newcomer{padding-top:98px;padding-bottom:0}
.newcomer-heading{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:end;margin-bottom:37px}
.newcomer-heading .kicker{margin-bottom:17px}
.newcomer-copy{max-width:465px;font-size:23px;line-height:1.35}
.newcomer-copy .secondary{font-size:17px;color:var(--muted);margin-top:18px;line-height:1.5}
.case-attribution{font-size:12px;margin-top:17px;color:var(--muted)}
.newcomer-gallery{display:grid;grid-template-columns:minmax(0,1fr) 96px;gap:24px;max-width:720px;margin-inline:auto}
.newcomer-image-stage>img{width:100%;height:auto;aspect-ratio:3/4;object-fit:contain;background:#e1ddcf}
.newcomer-main figcaption{display:flex;justify-content:space-between;gap:20px;margin-top:13px;font-size:15px}
.newcomer-main figcaption>span:first-child{font-weight:700}
.newcomer-main figcaption>span:last-child{font-size:12px;color:var(--muted)}
.newcomer-thumbs{display:grid;grid-template-columns:1fr;align-content:start;gap:12px;margin-top:0}
.newcomer-thumbs button{display:flex;flex-direction:column;justify-content:flex-start;align-items:stretch;background:none;border:0;padding:0;min-width:0;text-align:left;appearance:none}
.newcomer-thumbs img{width:100%;height:auto;aspect-ratio:3/4;object-fit:contain}
.newcomer-thumbs span{font-size:12px;padding:8px 0 6px;color:var(--muted);border-bottom:2px solid transparent}
.newcomer-thumbs .selected span{border-color:var(--ink);color:var(--ink);font-weight:800}
.newcomer-thumbs button:focus-visible{outline:2px solid var(--ink);outline-offset:4px}
.offer{display:grid;grid-template-columns:1fr 1.3fr;gap:65px;padding:36px 40px;background:var(--paper);border:1px solid var(--line);margin-top:40px}
.offer-action{margin-top:28px}
.offer .kicker{font-size:12px;margin-bottom:18px}
.offer h3{font-size:40px}
.offer-price{font-family:var(--display);font-size:78px;letter-spacing:-.035em;line-height:1;margin-top:24px}
.offer-price>span{font-family:var(--body);font-size:20px;font-weight:650;letter-spacing:0;margin-left:10px}
.offer-label{font-size:20px;font-weight:750}
.offer-contents{padding-left:0;margin:17px 0 21px;font-size:17px;line-height:1.8}
.offer .offer-contents li{position:relative;padding:16px 0 16px 31px}
.offer-contents li::before{content:"+";position:absolute;left:0;top:15px;color:var(--red);font-size:25px;font-weight:700;line-height:1}
.offer-delivery{font-size:16px}
.offer-checkout{width:100%;justify-content:space-between;gap:10px;padding-inline:17px}
.offer-checkout:focus-visible{outline:3px solid var(--red);outline-offset:4px}
.offer-terms{font-size:12px;color:var(--muted);margin-top:14px;line-height:1.6}
.why-process{display:grid;grid-template-columns:1fr 1.3fr;gap:60px;border-top:1px solid var(--line);padding-top:28px;margin-top:35px}
.why-process h3{font-size:30px}
.why-process p{font-size:17px;line-height:1.5;color:var(--muted)}
.entry-steps{list-style:none;padding:0;margin:0;align-self:center}
.entry-steps li{display:flex;gap:19px;align-items:start;padding:23px 0;border-top:1px solid var(--line)}
.entry-steps li:first-child{padding-top:0;border:0}
.entry-steps li>span{display:grid;place-items:center;width:31px;height:31px;border:1px solid var(--ink);border-radius:50%;flex:none;font-size:14px;margin-top:3px}
.entry-steps h3{font-size:31px;margin:0 0 10px}
.entry-steps p{font-size:16px;max-width:360px;color:var(--muted)}
.maker{display:grid;grid-template-columns:112px minmax(260px,.78fr) minmax(0,1.42fr);gap:26px;align-items:start;margin-top:62px;padding:30px 0;border-block:1px solid var(--line)}
.maker>img{width:112px;height:112px;object-fit:cover;border-radius:50%}
.maker-kicker{font-size:11px;font-weight:800;letter-spacing:.04em;text-transform:uppercase;margin-bottom:12px}
.maker h3{font-size:clamp(26px,2.4vw,35px);line-height:1.04}
.maker-body{font-size:16px;line-height:1.5;max-width:720px}
.maker-body p+p{margin-top:12px}
.faq{padding-top:70px}
.closing-join{display:flex;flex-direction:column;align-items:flex-start;gap:13px}.closing-join .button{min-width:290px}.closing-join p{font-size:13px;font-weight:500;line-height:1.4;max-width:340px}
@media(max-width:1100px){.newcomer-heading{gap:45px}.newcomer-copy{font-size:21px}.offer{gap:35px;padding:32px}.why-process{gap:35px}.maker{grid-template-columns:96px minmax(200px,.78fr) minmax(0,1.42fr);gap:20px}.maker>img{width:96px;height:96px}}
@media(max-width:760px){
  .hero-actions{flex-direction:column;align-items:stretch;gap:12px;margin-top:19px}
  .hero-join-group{align-items:stretch}
  .hero-price{text-align:center}
  .hero-actions .button,.hero-actions .text-link{justify-content:center}
  .hero-actions .button{padding-block:14px}
  .action-row{align-items:stretch;flex-direction:column;gap:15px;margin-top:25px;padding-top:21px}
  .action-row>p{font-size:18px}
  .action-row .button{justify-content:center;gap:25px;width:100%;font-size:16px}
  .newcomer{padding-top:64px;padding-bottom:0}
  .newcomer-heading{grid-template-columns:1fr;gap:23px;margin-bottom:24px}
  .newcomer-copy{font-size:20px}
  .newcomer-copy .secondary{font-size:16px;margin-top:13px}
  .case-attribution{font-size:11px;margin-top:13px}
  .newcomer-main figcaption{font-size:14px;margin-top:10px}
  .newcomer-main figcaption>span:last-child{font-size:11px}
  .newcomer-gallery{display:block}
  .newcomer-thumbs{grid-template-columns:repeat(5,minmax(0,1fr));gap:8px;margin-top:15px}
  .newcomer-thumbs span{font-size:10px;padding-top:6px}
  .offer{grid-template-columns:1fr;gap:26px;padding:26px;margin-top:28px}
  .offer h3{font-size:35px}
  .offer-price{font-size:67px;margin-top:17px}
  .offer-price>span{font-size:19px}
  .offer-label{font-size:18px}
  .offer-contents{font-size:16px;line-height:1.7;margin:13px 0 16px}
  .offer .offer-contents li{padding-left:29px}
  .offer-delivery{font-size:15px}
  .offer-terms{font-size:11px}
  .why-process{grid-template-columns:1fr;gap:14px;padding-top:23px;margin-top:27px}
  .why-process h3{font-size:28px}
  .why-process p{font-size:16px}
  .entry-steps{padding:8px 0}
  .entry-steps li{gap:16px;padding:20px 0}
  .entry-steps h3{font-size:29px}
  .entry-steps p{font-size:15px}
  .maker{grid-template-columns:clamp(64px,20vw,80px) minmax(0,1fr);gap:14px 17px;margin-top:42px;padding:26px 0}
  .maker>img{width:clamp(64px,20vw,80px);height:clamp(64px,20vw,80px)}
  .maker-kicker{font-size:10px;margin-bottom:8px}
  .maker h3{font-size:25px}
  .maker-body{grid-column:1/-1;font-size:15px;line-height:1.5}
  .maker-body p+p{margin-top:10px}
  .faq{padding-top:52px}
  .closing-join .button{width:100%;justify-content:center}.closing-join p{font-size:12px}
}
@media(max-width:360px){.maker h3{font-size:22px}}
